About

Brett Moneta – Founder & CEO

me

Brett Moneta is a 20+ year writer with a strong background in several media. He’s worked as a radio programmer, video producer, scriptwriter, marketer and, of course, content marketer and web strategist.

In 1996, he was writing, directing and editing corporate video when he found the Web. It intrigued him enough to learn HTML and build a dating website for match.com that earned about $20/month. He then joined a local dot-com start-up where, in just a few months, he doubled their audience. That resulted in an amazing opportunity with AOL where he led a team that pulled in 1,000,000 visitors a day.

As the web matured, he joined a mid-sized ad agency as a Senior Copywriter, building experience in print, direct mail and email. Soon after, he moved heavily into the web space, where he managed a team of writers in a massive, high-profile web content project for Verizon and became a Senior Content Strategist for high-profile digital firm Avenue A Razorfish. There, he worked on projects for AT&T, Nokia, Mattress Firm and HEB grocery. It gave him invaluable experience in web content strategy, usability, interactive marketing, information architecture, microsites and email. He continued with Javelin Direct (Omnicom), becoming a Senior Interactive Copywriter and Interactive Thought Leader. He led monthly interactive seminars and worked on integrated print, web and email campaigns for AT&T wireless, broadband and U-verse, as well as projects for clients like TXU and Merck. Since that time, he’s helped a retail energy provider become the fastest growing company in America and an online travel agent double its revenue.

Finally, he decided to start out on his own.  His freelance and consulting work includes work with Samsung Mobile, AT&T and Citi Group.